Communication service providers are continually challenged by ever-increasing volumes of OTT traffic, much of it encrypted and unmanageable. Sandvine recognizes the critical need for operators to know what’s going on with application and content type usage in their networks, and with their customers and their devices.
To help, Sandvine, the App QoE Company, is delivering several new technologies and solutions that will enhance its flagship application classification product, AppLogic, and deliver greater accuracy, speed, and value to customers.
With these new technologies, operators will not only be able to see which applications are being generated over their networks, but also the types of content within those applications. This will enable them to manage the network to ensure the best QoE for subscribers at the lowest cost, as well as monetize with innovative plans and set up for accurate renumeration from OTT providers.
Easy to Measure – Building on the 95% accuracy of its industry-leading application classification product, AppLogic, Sandvine is introducing App QoE Scoring, the world’s most accurate depiction of real-time subscriber sentiment. App QoE Scoring measures and scores a customer’s satisfaction with an operator’s network based on current application performance and quality of experience. This score enables operators for the first time to deliver proactive customer service. Using AI/ML propensity and prediction models, operators can now solve network problems often before the subscriber even realizes there is a problem.
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Easy to Deploy – To ensure all Sandvine solutions work on any hardware or in any virtual or cloud environment, Sandvine is introducing the Sandvine Installation Engine, a state-of-the-art deployment and management tool that will now be included in all Sandvine offerings. This fully automated system will enable one-click installs that configure and auto test in a matter of hours, lowering operator TCO and fostering greater control over hardware usage and lifecycles. This solution will also promote reuse and local procurement for the good of the planet and the bottom line.
Easy to Use – To help operators realize even greater value from Sandvine’s App QoE solutions, Sandvine is introducing Insights Workflows, featuring two new automated, visual workflow tools that will enable efficient and effective network management, customized for the role, and delivered to the desktop:
Operations Insights is engineered for Operations, Performance, and Customer Care teams, quickly identifying correlations between subscriber experiences and network anomalies so the areas in which subscriber experience is suffering are addressed rapidly. The solution answers the 5Ws of network troubleshooting: who, what, when, where, and why, and features configurable alarms, automatic issue detection and diagnosis through AI/ML, and identification of subscriber issues based on locations, network elements, devices, and applications.
Planning Insights is engineered for Capacity Planning and Big Data teams, providing software-based analytics and workflows to fuel AI/ML-based data models. High-quality data becomes a single-source-of-truth about KPIs, capacity measurements, and predictions. This helps operators quickly identify congestion by domain, links, and nodes, driving decisions about when and where to upgrade, and prioritizing at-risk locations. The result is better node capacity utilization that eliminates the need to overprovision for worst-case-scenarios.
Combined with the contextual subscriber sentiment data provided by AppLogic and App QoE Scoring, Planning Insights and Operations Insights utilize the different dimensions of subscriber experiences to convert customer sentiment into actionable insight that can reduce contact center calls, trouble tickets, escalations, truck rolls, and possible churn.
SOURCE: PRNewswire