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Affinity appoints Hassan Afzal as CEO

Affinity

Affinity, a leading provider of AI-powered enterprise behavioral pairing solutions for customer communications, has appointed Hassan Afzal as Chief Executive Officer and Board Member. announced that he had been appointed.

Afsar is an experienced business leader and will succeed Larry Babbio, who assumed the role of Chief Executive Officer in 2021. Appointments are made after a CEO succession plan and subsequent selection process by the Board of Directors. The Board of Directors appreciates Babbio’s continued commitment to the Company and is pleased that he will remain on the Board and the Company will continue to benefit from his experience.

Afsar joined Affinity in 2007 as one of its first employees, serving as Chief Technology Officer and becoming the principal architect of the company’s unique and patented technology. He is the central figure in growing the company to its current size, with approximately 1,500 employees in 20 countries. He holds a Master of Science in Computer and Information Systems from the University of Pennsylvania and a Bachelor of Science in Electrical Engineering from the University of Virginia.

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Afsar said: “I look forward to leading this great company and leveraging the power of our people, culture and customer centricity.As a pioneer in using artificial intelligence to significantly optimize customer communications, we are improving the customer experience. We have an attractive opportunity to increase intelligence and automation within the company, and I look forward to working with Larry and the board to ensure a smooth transition.I would like to thank him for his two years at the helm. ”

Babbio says: “Hassan brings a wealth of experience and strong strategic and leadership skills. We are delighted that he will become Chief Executive Officer. He brings a strong client-centric mindset and creative technical leadership. The Board of Directors is proud of the impact he has had on our company, and we believe his leadership skills and experience will guide Affinity through our next strategic phase.”

SOURCE: Businesswire