Adyen , the global financial technology platform for leading businesses, was recognized today as a Leader in the IDC MarketScape: Worldwide Retail Online Payment Platform Software Providers 2024 Vendor Assessment [1] and the IDC MarketScape: Worldwide Retail Omni-channel Payment Platform Software Providers 2024 Vendor Assessment [2] . Adyen was rewarded for its strengths: comprehensive solution, innovation and focus on merchants.
“The commercial transaction processing ecosystem is more competitive than ever, and service providers must do much more today than they did just a few years ago,” said Aaron Press , research director, Worldwide Payment Strategies, IDC , and one of three authors of the IDC MarketScape. “Adyen’s position as a leader reflects its knowledge of market challenges and the work it has done to meet the needs of merchants. »
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The IDC MarketScape for Retail Omni-Channel Payment Platform Software Providers details several of Adyen’s strengths:
- Complete solution: “Adyen is a single integrated platform that does everything from accepting, processing and settling payments from all channels (online, mobile, in-person) while supporting a wide range of local and alternative payment types in 100 different countries, offering benefits such as simplifying payments, reducing latency, facilitating scalability and improving the payments experience through access to data integrated customer relationships. The API-enabled platform enables seamless integrations and benefits from a strong ecosystem of technology partners.”
- Innovation : “Adyen has a strong focus on innovation to improve outcomes for merchants, such as faster and more accurate fraud detection and authentication using advanced AI/ML and biometrics , and the implementation of new payment types such as Tap-to-Pay for Android and iPhone. »
- Merchant Focus: “ Adyen prioritizes collecting customer feedback and their evolving needs when deciding what new features/improvements to add to its roadmap. As evidence of Adyen’s focus on customer needs, existing customers represented a significant portion of Adyen’s growth in 2023.”
“We believe Adyen’s recognition by IDC MarketScape as a Leader is a testament to our innovation in payments as we continue to support our merchants in their ambitious growth mission,” said Roelant Prins , CCO, Adyen. “Since its inception, Adyen has focused on providing a comprehensive solution for modern-day merchants seeking a comprehensive, unified financial technology platform. We remain committed to this mission and look forward to continuing to innovate and transform payments for our extensive network of customers, including Prada, Dick’s Sporting Goods and Uber. »
The IDC MarketScape Vendor Assessment is designed to provide an overview of vendor competitiveness in a given market. IDC uses a rigorous scoring methodology based on qualitative and quantitative criteria that results in a unique graphical illustration of each vendor’s position in a given market. These studies examine the most important criteria businesses should consider when choosing payment service providers, as well as the strengths, weaknesses and differentiating factors of the providers covered.
SOURCE: PRNewswire