We are delighted to announce that Chalhoub Group and retail technology specialist Red Ant have won three prestigious Middle East & North Africa (MENA) Stevie Awards for their Connect clienteling app:
Silver Stevies for
Innovation in Shopping or E-commerce Apps
Innovative Use of Technology in Customer Service
And a bronze Stevie for
Innovation in Technology Development
The MENA Stevie Awards are an international business awards competition with a focus on recognizing innovation in all its forms. They are recognized as one of the world’s most coveted prizes for business.
Stevie Award judges include many of the world’s most respected executives and entrepreneurs, and past winners include Acer Inc., Apple, BASF, BT, Ford Motor Company, ING, Procter & Gamble, Roche Group, and Samsung, among many others.
Red Ant’s CEO Sarah Friswell says: ‘These awards are a testament to our partnership with Chalhoub and the vision they have for providing truly outstanding experiences to their customers. We’re proud to have received such important recognition of how innovative technology coupled with a commitment to excellence can transform retail.’
Chalhoub’s Technology Business Partner John McNulty says: ‘We look forward to our continued partnership with Red Ant and to further leveraging Connect as a key component of our omni-channel strategy.’
Delivered using Red Ant’s market-leading RetailOS platform, the Connect multi-interface clienteling app empowers customers, frontliners (frontline workers), backroom staff and management with technology to increase brand loyalty, encourage repeat purchases and enhance every customer engagement.
With a legacy of 65 years, Chalhoub Group is a leading partner, curator and creator of luxury products and services in the Middle East. The app is currently being used by Chalhoub Group frontline employees in 28 stores across 13 malls and over four key brands including Level Shoes, Tory Burch and Versace in the UAE, Kuwait and KSA. The app will be introduced to other brands at Chalhoub Group as part of a phased approach over the next few years.
Also Read: IT Digest Interview With Sarah Friswell, CEO at Red Ant
The app gives frontliners all the tools they need to offer a superior customer experience through fully-integrated data, customer profile enrichment, distant and in-store sales journeys, and personalized content.
Key features of the clienteling solution include:
- Customer profiles are created in the app and their comprehensive information is automatically shared with the brand’s CRM system so store associates can easily find them on other in-house systems such as POS
- Frontliners have quick and easy access to all details such as nationality and date of birth, which can be especially useful in customer consultations and for contacting them during their national or religious holidays such as Ramadan
- It allows frontliners to create and access wish lists, waitlists, and recommendations, as well as add notes about preferences and special occasions for a truly personalized relationship
- Frontliners can send notifications and reminders to themselves when a customer’s item is back in stock, when it’s a customer’s birthday and other store events and occasions where the personal touch makes all the difference, helping to increase sales and engagement
- Frontliners and consultants have the ability to schedule and manage in-store consultations, with full access to customer preferences and previous purchases, as well as product information and flexible payment options including distant sales payment links, facilitated by follow-up emails listing all the items discussed
Red Ant is a leading retail technology specialist, empowering
RetailOS delivers smarter stores for retailers, colleagues, and customers by unifying the tools, content and insights needed to provide outstanding customer experiences, in-store or at home. RetailOS can integrate your existing technology with innovative solutions, driven by cross-channel strategies to provide a single view of the customer. It empowers retailers, drives exceptional customer service, maximizes sales and improves operational performance, with built-in features for virtual consultations. The solution