Promax, the global association for the entertainment marketing industry, is making the library of winning creative from its annual awards competitions available to members via an easily searchable archive available on the newly-relaunched Promax.org. Using AnyClip’s proprietary Visual Intelligence Technology™, each submission has been fully analyzed, frame-by-frame, extracting all relevant data, to enable in-video search across the entire catalog.
To search the Promax Award Winners Gallery – or see additional information on how to enter the 2022 competitions ,Winners can be easily searched by entering any search query – person, keyword, brand or more. The videos are centrally and securely managed on the AnyClip platform and featured in a thematic channel on the Awards tab of the PROMAX site.
“Year in and year out, the most talented entertainment marketing minds from around the world compete for Promax Awards, and the gold, silver and bronze winners from 2021 were not only outstanding in their own right, but particularly so through the lens of the pandemic,” said Promax General Manager and Executive Producer, Global Events, Stacy La Cotera.
Added Promax President & CEO Steve Kazanjian, “Thanks to AnyClip’s innovative AI platform, we can now make this incredible work available beyond our awards shows – and instantly discoverable and searchable for members and others in the industry – as part of our mission to provide inspiration and professional development year-round.”
Promax maintains the entertainment industry’s largest database of award-winning marketing and promotional content, by virtue of its 15 global and regional award competitions held each year. This includes, North America, Europe, Latin America, Spark Student awards and the Global Excellence Awards.
“PROMAX members represent the gold standard in entertainment marketing. As a marketing executive who has had the privilege of being a part of the Promax community during my tenure in the entertainment business, I know the value of their developmental initiatives and programs that recognize the best work in the field. Now this work is instantly accessible and discoverable year-round,” said Kirk Iwanowski, CMO of AnyClip.”AnyClip is proud to have been chosen to mobilize this knowledge base and make it more readily available to the industry at large.”
About Promax
Promax is the largest member association for the global entertainment marketing profession. Our community represents thousands of individuals working at the world’s leading media brands, marketing and creative agencies, and content providers. Since 1956, Promax members have created the most relevant brands in pop culture, introduced generations of audiences to powerful entertainment content, and inspired passionate fandom.