SplitMetrics, a global software development company that provides an ecosystem of products and services to mobile-first companies and brands, on their 7th anniversary revealed a new brand identity that represents the company’s growth and expansion in the mobile business space. SplitMetrics also introduced the vision to enable everyone to launch a mobile app or game and grow it into a successful business easier and faster.
“Our journey started back in 2015 with the development of an app store A/B testing platform. Since then, we have experienced hyper-fast growth, expanded our capabilities, were the first company to build another flagship product – an Apple Search Ads automation and optimization platform, became an Apple Search Ads Partner, and launched an in-house agency to support our customers at all stages of their mobile marketing journey,” said Max Kamenkov, CEO and Co-Founder of SplitMetrics. “From a point solution for mobile A/B testing, our value proposition evolved into an ecosystem of products and services that enable mobile-first companies and brands globally to simplify their way to business success,” he added.