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PayTabs launches social commerce across GCC

PayTabs launches social commerce across GCC

PayTabs, MEASA’s award-winning payments powerhouse, announced that millions of freelancers, artisans, consultants, home based business owners, personal trainers and micro vendors across the United Arab Emirates and the Kingdom of Saudi Arabia will now be able to receive instant payments over PayTabs social commerce platform, Paymes.

Paymes will serve as PayTabs social commerce platform across the MENA region. Designers, tailors, yoga instructors, tutors, painters, musicians, landscape artists and others will have the opportunity to log into the Paymes platform, set up their digital store front and turn their passionate business ideas into profit, immediately. The entire process, including uploading freelancer documentation, would be facilitated by PayTabs and Paymes within minutes.

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According to data from the World Economic Forum and owing to the pandemic, the UAE saw a 197% increase in the recruitment of digital freelancers in 2020. This presents a huge opportunity in terms of engaging these freelancers to make secure payments over social media to benefit their profession.

Commenting on the launch of Paymes in UAE, Neelam Keswani, General Manager PayTabs UAE said: “Paymes helps the merchant to build a cart for the customer and share it in the same mode they’re communicating with them – be it WhatsApp, Instagram, or other social media. This helps the merchant close the deal quicker instead of redirecting them to a website. During the pandemic we witnessed a surge in micro-businesses and freelancers like artisans, photographers, fitness trainers and home bakers. Paymes is empowering these merchants to accept payments in minutes with minimum documents. Being an entrepreneur, I am happy to be part of this impactful technology which will enable the gig economy to grow and value add to the UAE economy.”

With the Paymes platform, GCC’s gig economy will benefit from being able to turn their talent and creativity into payments instantly by sharing a secure payment link over nine different social media platforms including Facebook, WhatsApp, and Instagram. They can also accept contactless payments by generating a static QR code – the safest way to get paid online or instore. Paymes also allows users to set up a mini ecommerce webstore – known as ‘Paymes shop’. The web store can be customized and branded saving additional costs for merchants who would otherwise pay to have their websites designed and developed via professional agencies.