Award-winning Acuity Trading and its company Signal Centre launched its latest product, AnalysisIQ, a key component of its revamped, popular Research Terminal to empower online brokers to harness the power of leading AI technology and professional trading experience.
AnalysisIQ is designed with the trader at the heart of the concept, it helps to support the decision making process for traders by conducting a holistic deep analysis of the markets to deliver actionable trade ideas. The foundations of this new to market product is built on the existing power of Signal Stream with the added ability to link seamlessly with Acuity’s other new Research Terminal tools including AssetIQ, as well as the Economic and Corporate Calendars. AnalysisIQ as a whole, combines professional trading expertise with human-led technical market analysis and powerful AI technology to deliver transparent and high quality trade ideas that support novice and advanced traders alike.
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The compliant friendly approach targets improving education, retention & engagement with a focus on improving the overall lifetime value of these clients. Brokers who have integrated AssetIQ, formerly Signal Stream, are reporting positive returns on investment with increases in user numbers and adoption rates.
Client Case Study 1 Integration via HTMl5 widget
- Initial adoption (% of clients using signals) after 3 months was at 4% compared to adoption after 2 years of 70-80%.
- The number of trades initiated when using signals was 20% higher.
- Engagement rates when signals were opened increased by 30%
- Sessions of activity when signals were opened increased by 50%
Client Case Study 2: Integration via email marketing platform
- Over a 6 month period, 1 email per day resulted in an average open rate of 56%
- 25% of users deposited fresh funds within 18 hours of the email being sent
- Over 15x ROI
SOURCE: PR Newswire