IZEA Worldwide, Inc, the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced it will launch a newly reimagined Creator Marketplace in October and subsequently retire its Shake platform. The new marketplace will live on IZEA.com and become a central hub for IZEA software and services.
“IZEA.com is an overhaul of our marketplace from the ground up,” said Ted Murphy, IZEA’s Founder, Chairman and CEO. “We have rewritten the code base, created new listings, introduced social media profiles powered by BrandGraph, and most importantly, transformed the experience from a one-way marketplace to a two-way marketplace. Not only can creators list their services for sale, marketers can post Casting Calls to find the right people for their company and campaigns.”
Enhanced Creator Profile Pages
Among the highlights of the new marketplace are reimagined creator profiles that surface more creator content and BrandGraph A.I. insights. Potential buyers can view a creator’s social handles, explore the brands they post about, examine content themes, and get the predictive audience demographics of a given social connection.